Nothing makes a YouTuber happier than organic views and subscribers that keep increasing week after week. More views and subscribers automatically increase the chance to get your channel monetized on YouTube and earn a good amount of revenue from the platform. Using SEO for YouTube is the golden key to unlock the door of success because YouTube is a search engine for videos.

When you create content for YouTube, you must remember that many other creators have also uploaded a video on the same topic. The only way you can make your video rank higher is by using the right keywords in the title and description of your video.

SEO for youtube

My YouTube Channel, Learning Literature with Purba gained more than 19.5K subscribers in one and a half years because I implemented SEO for YouTube strategically. In this article, I will be sharing 6 simple SEO strategies that you can use to get more views and subscribers on YouTube.

1. Choose the title of your video from YouTube search box

If you want to make a video on creative writing, go to YouTube and type ‘creative writing’ in the search box. YouTube will provide you a couple of keywords related to the topic. These keywords are great because these are the things that people are searching for on YouTube. You can select one of them for the title of your next video.

SEO for youtube

2. Research keywords for the description of your video

If you want your YouTube video to rank higher, you must write a long and detailed description of the video. It should be about 200-400 words long. The video description helps YouTube understand the content of the video. Use an app such as YouTags Pro to find the best keyword suggestions for your topic. Use the related keywords in the description of your video.

Your primary keyword should be the one that you have included in the title of the video. Place the primary keyword 4 to 5 times evenly in the video description. Choose 5 to 7 secondary keywords and use each of them once in your video description. The SEO-rich title and description of your video will help it rank higher in YouTube search results.

3. Optimize Tags

YouTube gives the facility to use Tags. You can use the app YouTags Pro to find the most relevant tags for your topic. Choose 8 to 10 tags to make your video reach a large number of people.

SEO for youtube

4. Create an attractive thumbnail

Although YouTube does not use the thumbnail for ranking a video, an attractive thumbnail can affect the SEO for YouTube. Include what the video is about in the thumbnail. An attractive thumbnail that tells viewers what they can expect will get clicked a lot more than an unattractive, clueless thumbnail. More clicks on the video imply better SEO for YouTube. So, do not skip this step if you want to gain more views and subscribers organically.

SEO for youtube

5. Encourage people to like, share, comment, and subscribe

At the beginning of the video, after sharing what the video is about, encourage the viewers to subscribe to your channel. YouTube’s algorithm uses the number of subscribers to rank videos.

At the end of the video, ask a question to the viewers related to your topic. Encourage them to leave their answers in the comment section. If your video gets plenty of comments, YouTube will prioritize the video and rank it higher. Likes and comments are the metrics that YouTube use to decide which videos are valuable.

6. Create keyword-rich playlists

Make playlists of related videos to increase the watch-time of your viewers. If the videos have the same keyword in the title, such as ‘History of English Literature’ in this case, you will get more traffic from search results.

SEO for youtube

Don’t forget to make videos that can provide value to people. Be consistent in the niche that you have chosen and implement these SEO tips for each video.